Swim only — and we swim
Swimwear, caps, goggles, fins, towels, buoyancy aids — and the rest of what gets used in the water. Our founder swims almost every day, so products get used in a pool before we form a view on them.
Swimming & Aquatic Gear · Import & Distribution
Enduring connections.
Enduring connections.
Shared growth.
EONNUS is a Korean importer and distributor for international swim brands,
including the ones that have never had a route into this market.
About
Why we started.
Korea’s sports and aquatics market keeps growing, yet many specialist brands recognised abroad for how they are built have still never been formally introduced here. EONNUS was set up to close that gap.
We do not stop at importing. We keep what makes a brand distinctive, and work as the local partner that grows it here. When we look at a brand, we ask one thing.
Do we genuinely believe in this brand’s philosophy —
and can we grow with it in Korea?
01
We start from promises we can keep
We are open about what is workable and what still needs negotiating. Honest execution, rather than inflated targets, is what makes a partnership last.
02
Nothing gets stuck on paperwork
The checks and documents are closed out on our side before anything ships, so a brand never has to chase the Korean process.
03
We stay in close contact
We share progress on a regular schedule, and when a shipment slips or the market shifts, we say so straight away and bring options.
The partnership we want
Rather than adding brands quickly, we concentrate on helping one brand take root in Korea. What we want is a relationship where, years from now, we are still talking about growth with the partner we started with.
Founder’s Note
Swimming started as a way to get my health back. Somewhere along the way it became the steadiest part of my life.
Getting into the water every week, I found out for myself how much one piece of equipment changes that hour. A suit that sits comfortably and still cuts through the water, goggles that do not leak, a cap that does not grip the head — differences small enough to overlook are often what decide whether the session absorbs you completely.
Abroad there are many brands making this kind of product, built on real engineering and a point of view of their own, that have still not reached Korea. Those are the brands EONNUS wants to bring here, and to introduce properly.
The promise I make to a partner is clear.
I will talk straight and not inflate what is there. And once we have taken a brand on, I will stay with it until it has taken root in Korea.
Minjung Kim · Founder, EONNUS
Why Us
A narrow category, understood properly.
Instead of spreading across categories, we stay inside swim.
That is where the useful knowledge lives — season cycles, sizing behaviour, and how materials hold up in chlorinated water.
The complex part is ours
Customs, KC safety checks and Korean labeling are handled on our side. You do not need to learn the Korean system to sell here.
Built for reorders
We judge a launch by whether it gets reordered, not by the size of the first shipment. We start at a volume that can turn, then build from there.
Services
From first review to first sale.
The work a brand needs to land in Korea. Brands can also engage us for only the part they need.
Price & Range Review
We look at how your pricing and range fit Korea, and which products to lead with.
Import & Korean Compliance
Customs, KC safety checks and Korean labeling, handled by us.
Channel Launch & Sales
We launch in the channels that fit the product, and prepare Korean product pages and copy.
Process
How we start.
Timelines vary by product. We give an estimate at the review stage, before anything is committed.
01
Send us your range
Send the product list, specifications and samples.
02
We tell you if it can enter
The answer comes back as one of three — yes, yes with conditions, or no — and we say what the conditions are.
03
Terms & contract
We agree range, pricing, delivery terms and scope.
04
Import and launch
We handle import, compliance and labeling, start selling, and report back regularly.
Brands
Brands we have distributed.
Since 2025 we have distributed the swim brands below in Korea.
SAMMY
Absorbent sports towels — Lite and roll types
WAVE
Silicone swim caps
YUKE
Goggles, swimwear and caps
SEALS
Diving masks and snorkel sets
Achuba
Neoprene buoyancy aid vests
Fobiella
Short training fins with mesh bag
SnowSwim
Silicone swim caps
MRSKXS
Swim sets — trunks, goggles, cap, plugs, wash bag
Aroa
Diving masks and snorkel sets
Han Grace
Swimming ear plugs and accessories
“Partner” means a brand we have distributed or sold in Korea on a consignment basis.
Channels
Where swim gear sells in Korea.
These are the channels a brand can reach once it is in Korea.
They differ in how they order, how they settle and who they sell to, so we match a product to the ones that fit.
Department Stores & Retail
Hyundai Department Store
The Hyundai
Lotte Department Store
Shinsegae
The Galleria
AK Plaza
NC Department Store
Starfield
Online Platforms
SSG.COM
MUSINSA
29CM
Naver Shopping
Swim Specialist Retailers
Gana.Swim
SD Mall
Swim Love
Silverspin
Swimming Holic Club
Contact
Considering Korea?
Send us your range and we will come back with a view on how it fits the Korean market.
- info@eonnus.com
- Phone
- +82-70-8983-6528
- Address
- Unit 301, Bldg. 112,
50 Arisu-ro 50-gil, Gangdong-gu,
Seoul 05229, Republic of Korea - Hours
- Mon – Fri, 09:00 – 18:00 (KST)
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